Inspiration
Games that involve collecting virtual items. My goal for groo is to give a sense of accomplishment to users when they collect the different plants so that they continue to use the app and build good financial practices in the long-run.
What it does
groo is a personal finance app that lets its users track their transactions and earn plants at the same time. In the process, users grow their forest AND their savings.
How I built it
- The prototype was built using Figma
- The illustrations were drawn and created using Adobe Illustrator and Photoshop
Challenges I ran into
- Coming up with an idea that uses gamification while still having an emphasis on finance
- Figuring out the structure and layout of the UI
Accomplishments that I'm proud of
Creating all of the illustrations for the app (minus the icons)
What I learned
A lot about existing finance apps and what they do
What's next for groo
- Currently groo is a free app with lots of ads, so the next step is to figure out a premium plan
- A way to connect with other users on the app to share your forest/progress
- More plants

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