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Inspiration

One of the biggest challenges when monetizing a YouTube channel is dealing with a low RPM (revenue per thousand views). Initially, my channel, focused on anime content, had an RPM of less than a dollar, despite benchmarks suggesting otherwise.

And even before and after monetizing a channel, choosing the right title, description, and tags will make your content more visible and discoverable on YouTube a chore.

What it does

However, my own curiosity led me to experiment. I added ads manually, at one-minute intervals, to several of my videos, as well as using optimization apps.

How we built it

The problem was that this process of manually adding ads was extremely tedious, especially for long videos. To solve this, I developed a small Chrome extension. The result was an increase in revenue of over 50%. This simple action transformed $6 videos into $9 and $11 videos.

I also used AI-Google-Gemini to extract and add optimized titles, descriptions, and tags, making videos easier to discover on the platform, all while increasing RMP and therefore ad revenue.

Challenges we ran into

For months, I followed the experts' advice that it wasn't necessary to modify the ad slots, relying on YouTube's automatic feature.

Getting the video transcripts was also complicated; the YouTube API has multiple parameters, making them difficult to find or replicate. I found an original and effective solution.

Accomplishments that we're proud of

Increase Your YouTube Revenue: The Extension Increased My RPM by 80% to 120%

What we learned

I realized that while content theme influences RPM, there's one factor that can make a dramatic difference and is often underestimated: ad placement.