OVERVIEW San Francisco Bicycle Coalition (SFBC) is one of the largest and most effective bicycle advocacy groups in the country.
Their techniques are powerful in terms of obtaining results, but they are not very engaging for the members. The stakeholders at SFBC are eager to come up with digital tools that would engage its members more frequently and provide them with an active sense of contribution.
SOLUTION Waze for bicyclists A mobile and smart watch application for bicyclists to enable them to report issues and find safer biking routes in the city.
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