Vivea: The Future of Cycle-Aware Living

Founder: Roxana Rivkani website: viveahealth.ai

I’m Roxana—an ML engineer with a background in applied mathematics and computer science, and someone who’s always been passionate about wellness, productivity, and living with intention. I love creating structure in my life—not just to get more done, but to take care of my body, protect my mental health, and still have time for the people I care about. For years, I tried every method out there—books, planners, productivity hacks, you name it—to build the “perfect” routine. I’d map out my week down to the minute. But just when I needed to show up the most—before a big deadline, or in the middle of an intense workout phase—my energy would crash. I’d feel unfocused, fatigued, and frustrated with myself for not being able to stick to the plan. And I realized I wasn’t alone. Friends, coworkers—so many women I spoke to were experiencing the same thing. We were all trying to optimize our lives with tools that weren’t built for us, that didn’t account for the natural rhythms of our cycle. Once I started learning more about my cycle and syncing my routines with it, everything changed. I felt more in tune with my body, less burned out, and more effective overall. That’s how the idea for Vivea was born. Vivea is an AI-powered wellness assistant that helps women align their schedules, workouts, and nutrition with their menstrual cycle—turning hormonal patterns into personalized, phase-based guidance. We’re building technology that listens to women, learns from them, and evolves with them—tools thoughtfully designed with our biology in mind. In the past 48 hours we worked on our MVP features such as real-time logging with Supabase, smart insights, and dynamic coaching via a custom RAG pipeline using OpenAI and Pinecone. Unlike traditional tracking apps, Vivea acts as a true companion—learning from wearable data, calendar events, and daily inputs to optimize performance and well-being. Up next: a clinical-grade dashboard for OB/GYNs, therapists, and coaches, and support for PCOS, fertility, menopause, pregnancy, and postpartum. Vivea is built to grow with every woman, across every stage of life.

Vision

Vivea is an AI-powered personal assistant designed to help women align their daily lives with their menstrual cycles. Our platform delivers personalized, phase-based guidance to optimize productivity, fitness, nutrition, and mental well-being—empowering women to work with their bodies, not against them.

Problem

Over 1 billion women globally experience hormonal fluctuations that impact their energy, focus, mood, and physical performance—yet existing apps only track cycles without offering actionable lifestyle integration. Most women are left without meaningful, personalized guidance rooted in science and daily context.

Solution: Vivea

Vivea translates hormonal health into daily action. By integrating real-time health data, lifestyle input, and intelligent scheduling, Vivea delivers: AI-driven, phase-based recommendations

Smart scheduling and calendar syncing

Personalized insights across productivity, fitness, and nutrition

Shareable wellness reports for healthcare providers

A companion AI that learns and evolves with each user

Key Features

Cycle-Based Life Organization

Customized schedules and reminders based on the user’s cycle phase

Recommendations for workouts, nutrition, and productivity

AI-Powered Personal Assistant

GPT-based agent providing daily summaries, nudges, and planning support

Tone and behavior are customizable by the user

Health Logging & Smart Reports

Track mood, symptoms, energy, and workouts

Export cycle-based reports for OBGYN, therapist, or coach

Integrations & Platform

iOS-first; integrates with Apple Health, Apple Watch, and soon: Oura, Garmin, and Whoop

Calendar syncing for real-life planning

Future Features

Menopause, pregnancy, and postpartum support

PCOS and fertility-focused modules

Marketplace of vetted experts: OB/GYNs, trainers, therapists

Market Opportunity

$50B+ global femtech market by 2025

300 M+ women globally using cycle tracking apps

Lack of personalization in leading apps opens the door for phase-aware AI support

Competitive Landscape

Flo (market leader): Focused on tracking + education Lacks intelligent scheduling or lifestyle integration No smart assistant or real-time action engine

Vivea Advantage:

True AI-powered lifestyle assistant Real-world utility through smart calendar sync Wellness reporting for clinical & coaching use Emotional stickiness through custom AI personality

Monetization Strategy

B2C - Subscription & Add-ons Freemium app with premium tier ($5–$15/month)

In-app purchases (workouts, meal plans, supplement guides)

Affiliate revenue (wellness tech, labs, supplements)

B2B - Licensing & Clinical Dashboards OB/GYN, personal training, and wellness practices

Integrated dashboards for health providers

Corporate wellness partnerships

Traction Plan & Timeline

MVP Launch (Q3 2025) iOS app with onboarding, AI assistant, calendar sync, and daily guidance

Apple Health integration + mood/symptom tracking

Growth (Q4 2025+) Blood work upload + cycle reports

Oura, Garmin, Whoop integrations

Launch premium tier & affiliate features

Initial B2B pilots with OB/GYN offices

Why Now

Cycle awareness is becoming increasingly mainstream, but the tools used remain outdated. With LLMs, wearable tech, and health data adoption on the rise, Vivea arrives at the perfect intersection of AI, health, and personalized living.

Built With

  • llms
  • lovable
  • pinecone
  • python
  • rag
  • supabase
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