Introduction

We are Walker Manufacturing, a commercial lawn mower company and a HubSpot customer as of 2014. Since then, we've worked to use every feature and offering from HubSpot to our advantage, to create a fully-featured, incredible experience to our end users.

Our Goals

Our goals for Walker.com are to inform potential customers about the advantage our product provides and encourage them to request a free demonstration on their property. Using Hubspot forms and the in-depth CRM, we are able to send followup emails, check in on potential customers, and keep all of our customers informed with monthly email newsletters.

Using HubSpot to its full potential

In the video, we try to quickly show how we are using a wide variety of features in Hubspot including:

  • HubSpot CMS
  • HubSpot CRM
  • HubSpot API
  • HubDB
  • HubL
  • HubSpot Workflows
  • Smart content
  • And much, much more!

HubSpot Inspire page

Learn more about the process of building and improving Walker.com on our HubSpot Inspire page - https://designers.hubspot.com/inspire/entry/using-hubspot-cms-to-its-full-potential

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