We took part in the festival “Udmurt ice” in the city of Izhevsk (Russia). What did:⠀

  • Created 5 masks on Instagram: for an architectural object and illustrations
  • Make stickers for Viber and Telegram with the help of which you can launch AR from other cities
  • Produced a site with instructions and access to augmented reality through instagram ⠀ A distinctive part of the program was augmented reality at the Monument of Friendship of Peoples through Instagram. ⠀ ## Inspiration

We used for inspiration Udmurt folk tales and the history of the architectural object

What it does

A total of 5 masks were made: for an architectural object and illustrations.

Main mask The monument "Friendship of Peoples" is the main architectural object, its height is 46 meters The mask launches augmented reality for an architectural object:

  • Italmas national flowers
  • fireworks
  • radiance.

Additional masks were devoted to information about Udmurtia

How I built it

Our team: – illustrator who painted objects – developer who transferred objects to Ar using Spark AR Studio – project manager who talked with the administration and coordinated the design – festival organizers who covered inflation in the media

Challenges I ran into

Long matching masks

I came to make 2 different masks: for an architectural object during the day and for an architectural object at night

Accomplishments that I'm proud of

We believe that this is an excellent tool for the implementation of mass events. The use of technological solutions allows you to reach a larger audience. And increase the level of acquaintance of visitors with modern technologies.

What I learned

How to use spark for augmented reality in urban practices

What's next for Udmurtia 100

A tourist trail through the sights of the city will be designed and decorated in augmented reality

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