Inspiration

he Haven Project is seeking to increase revenue and cut costs at its Social Enterprise Cafe (SEC), Land of A Thousand Hills Coffee. The SEC serves as a medium for Haven’s job-training program for their clients, and revenues made by the cafe can be recycled back into Haven to fund other programs. Due to restructuring that is set to take place adjacent to the cafe's location in downtown Lynn (including what is estimated to be a 2-year closure of the local T-stop), the SEC is expecting significantly reduced traffic and sales over the next several years. If the restructuring project follows the expected timeline, it is likely that the location will return as a hub area in 2.5-3yrs. Haven is looking to streamline the cafe’s business model and marketing to help ease the transition period, and help prevent the drain of the non-profit’s resources to cover cafe expenses.

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