Sustainful

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  Cover [Sample Slide]

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  Introduction [Sample Slide]

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  User Testing [Sample Slide]

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  Mockups with Prototype Link [Sample Slide]

Inspiration

The inspiration behind Sustainful comes from the growing desire for accessible and engaging ways to live sustainably. Many people care about the environment but feel overwhelmed by the complexity of sustainable actions. Sustainful simplifies this journey by creating fun, personalized "playlists" of actions that make sustainability more approachable and community-driven.

What it does

Sustainful is an app that offers curated sustainability "playlists"—a set of eco-friendly actions uploaded by specific users. For example, an upcycler might create a playlist with tasks like visiting thrift stores or repurposing old items. Users can participate in challenges, earn rewards at top sustainable brands, get personalized recommendations generated through AI, and join a community forum to discuss specific sustainability topics.

How we built it

We built Sustainful using Figma to generate personalized sustainability recommendations, along with a gamified system to encourage user engagement through rewards and challenges. Figma was chosen for the ability to rapidly prototype in Figjam, collate documentation, and test our ideas. The playlists are designed for simplicity, guiding users through actionable steps in an easy, fun way. The community aspect was integrated with forums where users can exchange tips on specific sustainability topics.

Challenges we ran into

A key challenge was balancing personalization with simplicity. Sustainability is a vast topic, and tailoring recommendations to individual users without overwhelming them was a design hurdle. We also faced difficulties integrating an engaging rewards system that motivated users without feeling transactional.

Accomplishments that we're proud of

We’re proud of how Sustainful simplifies the sustainable journey for users by providing curated, actionable steps. The app's AI-driven personalization ensures users get relevant recommendations, while the gamification of sustainability (through challenges and rewards) has made the experience fun and community-focused. Most importantly, we've managed to make sustainability approachable, even for those who feel unsure about where to start.

What we learned

We learned that simplicity is key to encouraging sustainable action. People want small, manageable steps, not an overwhelming amount of information. By combining personalization, gamification, and community support, we were able to increase user engagement and make sustainability feel achievable. We also discovered that social motivation, through community forums and playlists, can greatly enhance the user experience, particularly for Gen Z users.

What's next for Sustainful

Next, we plan to expand Sustainful by partnering with more sustainable brands to offer exclusive rewards. We aim to improve the AI's capabilities by using more user data to deliver even better personalized recommendations. In the long term, we hope to make Sustainful the go-to app for eco-conscious individuals, expanding our range of playlists and community features to bring sustainability advocates together across the globe.

Built With

• figjam
• figma