Sunscreen Commercial

Inspiration

The idea came from wanting to test how far AI tools can go in creating realistic, cinematic commercials. Sunscreen ads often feature sunny aesthetics, smooth camera transitions, and a warm emotional tone — the perfect testbed for combining AI storytelling, animation, and editing.

What it does

Sunscreen Commercial is an AI-generated short ad that showcases the potential of AI in creative media production. It combines AI-generated visuals, motion, and editing to tell a simple yet polished story — capturing the feeling of summer, self-care, and sunshine in just a few seconds.

How we built it

I used Higgsfield Popcorn to generate a consistent storyboard and characters, ensuring the look and feel stayed cohesive across scenes. Then I brought the frames to life with Grok Imagine, which added movement and emotional flow. Finally, I edited everything together in CapCut, refining pacing, transitions, and sound design to achieve a professional commercial vibe.

Challenges we ran into

Getting consistent characters and environments across different AI-generated shots.

Making the animation feel natural and cinematic, rather than robotic or disjointed.

Balancing art direction and AI randomness, especially when refining motion and lighting.

Accomplishments that we're proud of

Created a fully AI-generated commercial that feels cohesive and emotionally resonant.

Achieved smooth storytelling and pacing with minimal manual animation.

Showcased how AI can handle complex visual storytelling tasks with the right creative guidance.

What we learned

The power of combining multiple AI tools — each one contributes a specific strength to the final product.

How storyboarding is crucial even in AI projects to maintain visual consistency and narrative flow.

That fine-tuning AI outputs through editing still plays a major role in delivering a professional result.

What's next for Sunscreen Commercial

Experimenting with AI voiceovers and sound design to make future commercials even more immersive.

Extending the concept into a full AI ad campaign, with multiple themed clips.

Exploring product storytelling and branding using AI-generated video and motion design.

Built With

• capcut
• grok
• higgsfield