450,000 Americans are official retail day traders. They contribute over $2 trillion in annual market volume alone. Yet, 97% of active retail traders lose money in the stock market. Straato is a new trading market (for digital tokens, at least to start) designed to level the playing field for active traders by eliminating market noise. We want to democratize profits through an interdisciplinary approach toward re-designing market systems.
The Straato Market is quite technical but is best explained through 3 primary value propositions for traders. In the stock market, small and arbitrary changes in supply and demand affect prices directly and immediately. In the Straato market, however, only significant changes to supply and demand affect the direction of price movement – price is insulated behind another statistic: a real-time measure of relative demand or utilization factor calculated on the queue-based exchange mechanism that governs the Market. This is our first primary value proposition – reducing market noise, in order to allow traders to generate more consistent and predictable returns.
Our second primary value proposition is eliminating so-called information asymmetry. In the Straato Market, all trade data, market parameters, and functionality are public, so only active strategy can move the needle.
Lastly, we recognize that many retail day traders trade for other reasons than profit alone. It's the intangibles that drive trading. As a result, Straato is dedicated to building a community around the Market where traders can connect and collaborate on strategies.
We have already completed a legal regulatory review and the full software implementation of the Market system with AWS. We are currently in the process of launching our sandbox trading platform. We already have 50+ registered users, in addition to having interviewed dozens of traders as we refined our product, and are excited about next steps! During the Hackathon, we have also been trying to generalize our system that governs the Straato Market for intraday equity trading and have built part of a full testing suite, capable of efficiently utilizing the full depth of the order book. We have seen some good signs from our preliminary backtests. Thank you!
Log in or sign up for Devpost to join the conversation.