ST Project Description

Inspiration

We have been testing, validating hypotheses, and redirecting for 1 year. We discovered that 75% of sports organizers still manage events through Excel spreadsheets and WhatsApp groups. This fragmented approach creates inefficiencies for organizers and disconnected experiences for athletes and organizers. We realized that the sports ecosystem needed a unified platform that connected event organization with personalized training, creating value for both organizers and participants.

What it does

ST is a platform that unifies sports event management with personalized training leveraging AI. For organizers, we provide a complete system that includes ultra-fast event creation, registration, payment processing, and real-time analytics. For athletes, we offer access to real sporting events plus an AI coach that analyzes performance using personal health data, creating a hyperpersonalized experience.

How we built it

It has been a challenge, it is the product of each iteration in which we have been shaping the product.

We started with the proposal to bring everything together for events, from there we moved to understanding that we needed to understand users more, so we created an app focused on reading user data offering rewards for just having a more active life.

That step was necessary because we had no current way to verify what we considered a "hypothesis". After months we had more than 10k activities from different registered users and with that we started to test the next hypothesis which was help with an AI coach and possible data prediction for interested parties (creators / brands).

Finally we returned to the beginning, which is creating events, making a B2B2C business model.

Challenges we ran into

The biggest challenge was obtaining approval for health data permissions from app stores. We needed to demonstrate that our AI trainer requires biometric data.

Also processing correct data in real time while maintaining user privacy and ensuring accurate AI recommendations.

Creating real data for creators or interested brands using the data (with our data live experience).

Accomplishments that we are proud of

ONLY with the idea and i made a research about this problem and my hipotesis

Some national awards in Mexico, I as founder entered my master's degree in "startup management" at the University of Valencia Spain with this project.

We have applied for startup aids:

We managed to get 25k in credits from eleven labs for examples
We managed to get 50k in credits from posthog for data extraction help
We managed to get a free year of perplexity for our entire team
We managed to get a free year of notion for our entire team

What we learned

We learned that the fragmentation of the sports industry creates significant opportunities for platforms that can connect different stakeholders.

It is complex, the sports area is a third-priority topic, people seek to have this as a second or third income not as their main activity.

People move more when they have an upcoming event, we are social beings and it is mandatory to be in community and in person.

What is next for Sport TI

Add a clearer business model focused on events and not on the coach. Improve 200% the AI coach experience using elevenlabs, and image generations. Integrate times to be able to offer the entire process for in-person events.