AdIntel is a project made for businesses to grow their marketing, almost like its own marketing consultant. Many startups have great products but are unable to reach a market. Much potential is wasted due to poor marketing, and I wanted to bridge this gap. I was inspired to build something that had both real value and was visually appealing. As someone who is a visual learner, I understand the value of graphs and visuals. I implemented many visuals within the proposed solution that AdIntel gives to help the clinet better understand the optimal solution towards increasing their marketing. Technically, I integrated Lava to build this project. Lava helped me call different LLMs to analyze the advertisement that is submitted. I sorted the outputs of these LLMS into readable format and transformed them into visuals that would be easy to understand. Something challenging was figuring out how I can covey the output in a way that is understandable. My product was ultimately able to give a direct solution to the business's marketing problem in a way that is both easy to understand and implementable. There is a timeline that is layed out so the client knows exactly what they have to do and when. Overall, I learned a lot through this project and in the future, intend to expand it further. I believe improving AdIntel so that it can take into account more factors rather than only the client's intended audience would make AdIntel more useful in the real world.

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