Smantr makes it easy to see how global public sentiment for brands, entertainment (tv/movies), people and music change over time.
Smantr allows users to watch in real time as sentiments change towards characters in a TV show as it airs or in a band as they perform at the Superbowl.
Smantr can determine and analyze entities related to a given search query. Searching for a single company, for example, empowers managers and advertisers to gauge sentiment towards all of that company's brands over a customizable time period.
Finally, Smantr provides users an interface to view real-time sentiment on virtually any searchable entity. Not only is this sentiment quantified, it's displayed in a way that illustrates what the entire world thinks and how various global regions may differ in sentiment.