Inspiration - Recent Business Grad students looking to start an insurance agency can grow 2 ways. 1) Organic Growth (cold leads) 2) Acquiring an existing book to work bundling and multi-lining opportunities. M&A of small agencies are very HUSH-HUSH/NDA. Lack of Transparency due to the Risk of spooking employees, risk of triggering customers to shop, risk of carrier appointments or centers of influence referral leads to dry up.

What it does - Find data on existing agencies to take the temperature of existing agencies to see if they are in the market to sell their book of business

How I built it - ClaudeCode, public databases

Challenges I ran into: the hardest part is signal normalization. A 2-year-old agency with no Google reviews looks very different from a 35-year-old one. You'd need to weight inactivity signals against agency maturity to avoid false positives. Also, scraping Google review timestamps at scale requires careful rate management

Accomplishments that I'm proud of: Potential to find a book and eliminate large brokerage fees and get to the deal first.

What I learned: Market is very hot for agencies sales.

What's next for

Thermomerger Create a red envelope customer mail campaign to mail out first contacts followed by personal calls

Built With

  • ai
  • claude
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