Inspiration - Unlockable collectibles are a truly innovative way to make your fashion/sneaker collection stand out. However, creating a limited supply with this feature can be pretty challenging. Suppose you're a high-end men's couture store with premium clients. In that case, you can use this marketing strategy to give your customers an exclusive and immersive experience when buying suits.
What it does - After scanning the QR code, the client can use Adobe Aero to access the experience, unlock the collectible, and purchase unique men's suits online.
How we built it - Initially, I created a storyboard and conceptualized the idea. Next, I designed a 3D suit using Clo3d software, made necessary adjustments, and optimized it for Adobe Aero, along with other props. After importing the models, I tested the experience in Adobe Aero and made necessary iterations based on tracking.
Challenges we ran into - Applying Textures on the 3d model and optimizing more considerable 3d assets in Aero was challenging.
Accomplishments we're proud of - Making the experience a reality from a storyboard concept.
What we learned - Navigating aero and geospatial creators by choosing the map location and placing the 3d asset.
What's next for Savile Row Men's couture Experience - Brands leveraging the selectable AR experience for selected clients for a better shopping experience.
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