RuleSense – AI Compliance Assistant

RuleSense instantly scans marketing designs, flags BFSI compliance risks, and one-click fixes them inside Adobe Express—so teams publish on-brand, regulator-ready assets in seconds.

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Inspiration

Four years of shipping creative campaigns for insurers showed us the real bottleneck: every brochure or poster must survive a tug-of-war between Marketing, Compliance, and Legal. Turn-around times stretch from hours to days. Friends at mutual-fund desks suffer the same pain—often worse. We to make enterprise workflows smoother and faster and something that makes approvals nearly automatic.

What it does

RuleSense lives inside Adobe Express. One click: it snapshots the current artboard, runs the image and copy through Gemini Vision Pro (grounded with Google Search for jurisdiction-specific context), then returns:

  • Overall risk score (0-10)
  • Issue list with citations to the violated rule
  • Suggested fixes & copy tweaks Designers iterate immediately—no email ping-pong.

How we built it

  • UI layer: Adobe Express Code Playground (HTML + CSS + Iframe JS)
  • Brain: Gemini API, prompting optimised for low tokens
  • Backend glue: AWS Lambda for lightweight image marshal / prompt assembly
  • Assistants: ChatGPT o3 & Perplexity for boilerplate scaffolding Everything renders in an <sp-theme> so Spectrum Web Components style the panel out-of-the-box.

Challenges we ran into

  • Found the hackathon ~40 hours before deadline—solo build with only design background!
  • Spectrum bundle path changes broke UI until the very last evening.
  • Juggling a client deliverable limited local-repo time; most code was live-edited in the Playground.

Accomplishments we’re proud of

  • Squeezed meaningful compliance insights from the free Gemini tier (≤ 3 ¢ per scan).
  • Prompt engineering yields ~1 min responses yet keeping legal wording intact.
  • First prototype already flags obvious FINRA, IDD, and PRIIPs slips — legal team workflow hacked.

What we learned

Building an Express add-on feels like giving super-powers to software we already use daily. Watching a raw idea go from “wouldn’t it be cool” to a runnable panel in a browser tab is addictive. Jitter’s journey from Figma plugin to full app is proof that great add-ons can outgrow their shell—we hope to follow that path.

What’s next for RuleSense – AI Compliance Assistant

  1. One-Pager Generator – upload a white-paper PDF, output a compliant marketing one-pager directly in Express.
  2. Red Marker + Apiax integration – authoritative rule packs for enterprise accuracy.
  3. Org dashboards & audit trails – CSV export of every scan for regulators.
  4. Template SDK – let internal brand teams author their own “risk-ready” layouts.
  5. Integration with EnACT - our company's proprietary AI orchestration and connector tool

Our goal: ship friction-free, regulator-ready creative in minutes, not days.

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