Inspiration

A company is nothing without advertisement, we wanted to make a tool that allowed a company to analyze and see the tiny micro-expressions that the human eye can easily miss, to see how the public may react to a advertising campaign

What it does

Uses a python script to write an HTML page that displays a given video advertisement, (for our purposes, we loaded it with random funny commercials) and activates the computer webcam to record reactions using Microsofts Azure Emotion Tracker to give a graphical output as to how the subject reacted

How we built it

Python, Javascript, and HTML5

Challenges we ran into

Getting python and javascript to communicate with each other

Accomplishments that we're proud of

Getting a solid idea and plan formed for a product that we can continue to evolve and develop well after the competition ends

What's next for Reaction Analyzer

Side-by-side analysis for companies to see when and where reactions occur and implementing a fully functional text analyzer to process emotions from a typed response to advertisement

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