Rakta Mitra

"Donate blood, be a mitra to many" We aim to inspire regular donors and support those in need, especially Thalassemia patients.

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Inspiration

Every few seconds, someone needs blood to survive, especially patients with conditions like Thalassemia. We wanted to make sure that when someone needs help, they get it fast. Inspired by the efforts of AI for Good, Blend, and Blood Warriors, Rakta Mitra was born to connect donors and recipients with the power of technology and empathy.

What it does

We offer a platform that connects blood donors and recipients easily. Whether it’s a hospital, blood bank, or an individual in need, we make sure they can reach out to the right donor, right when they need them.

Here’s how we do that:

    WhatsApp Chatbot: Hospitals and blood banks can message donors directly via WhatsApp. No app download. No hassle.

    Geospatial Matching: We use location tech (Uber-style hex indexing) to find nearby, eligible donors instantly.

    Donor Prediction Model: AI predicts who’s likely to say yes — so we don’t waste time or energy.

    Gamification: Donors earn badges, recognition, and a chance to be featured — turning kindness into a community moment.

    We're working on a personalized 7-day diet plan for Thalassemia patients to help them manage iron intake better.

Challenges

    Getting geolocation and donor matching to work in real time
    Designing a solution that could scale and stay reliable 
    Balancing medical accuracy with personalization for diet plans

Accomplishments that we're proud of

Our end-to-end flow works: a donor can be found, contacted, and connected all through a single platform

Building a meaningful chatbot experience on WhatsApp

Designing a gamification system to celebrate donors, not just track them

Creating the first version of a diet plan generator for Thalassemia care

What we learned

A simple WhatsApp message can mean hope, relief, and sometimes, a second chance at life. Real-world health problems need deep research and empathy-driven design

What's next for Rakta Mitra

    Complete the implementation
    Expand the website and launch a mobile app
    Integrate with e-Rakt Kosh to reach more people
    Fully build the diet plan feature with medical expert input
    Grow the donor community

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