Personalized content has more value than generic content. Got inspired by Facebook and Google on how they personalize content, which has been a factor to their success.
What it does
We have developed a Personalization SDK - both REST and Android, the developer can use this minimalistic API, so that his app users can consume personalized content, and the developer gets to see the analytics of personalization and engagement.
How we built it
We developed an Android SDK and a REST interface which act as Personalization Engines.
Challenges we ran into
Coming up with the learning algorithm that can digest almost any type of raw data, and give a personalized data.
Accomplishments that we're proud of
Our first SDK! And everything just works. #TouchWood
What we learned
We can code for like 48 hours straight without sleep ;)
What's next for Purvotara
Stay tuned! :) We are taking this to the next step.