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PostPlanify - manage your brands
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PostPlanify - content your social media accounts
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PostPlanify - manage & preview all your posts from a single dashboard
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PostPlanify - generate platform specific captions with AI
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PostPlanify - connect your Canva account & access your designs
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PostPlanify Home Page
Inspiration
As a solo founder and content creator, I constantly felt overwhelmed managing multiple social media accounts. Designing in Canva, writing platform-specific captions, jumping between apps, and trying to stay consistent - it all ate up more time than it should. I wanted a tool that could simplify the entire workflow, especially with the rise of AI and automation.
What it does
PostPlanify is a smart social media scheduling tool that helps creators and brands:
- Upload media or use Canva designs directly
- Select multiple social accounts (TikTok, Instagram, LinkedIn, X, Facebook, YouTube, Threads)
- Generate AI-powered and brand aligned captions
- Preview posts per platform before publishing
- Schedule or instantly publish with one click
- View and manage all scheduled and published posts in a clean weekly calendar
It’s designed to save at least 8+ hours a week - and give creators peace of mind.
How I built it
I built PostPlanify using:
- Frontend: Next.js + Tailwind + MUI
- Backend: Node.js (Express), Prisma ORM, PostgreSQL
- Auth: Google OAuth & Email/Password
- Cloud & Infra: AWS (S3 for media storage)
- Third-party integrations: Canva API, social media platform APIs (TikTok, Meta, LinkedIn, etc.)
- AI: GPT-powered caption generation customized using brand tone and audience
Challenges I ran into
- X's API limitations was tricky to get right.
- Making the UX intuitive while supporting multi-platform logic for posts.
- Generating platform-specific captions that feel natural and not robotic.
- Balancing development and marketing as a solo founder.
Accomplishments that I'm proud of
- Built a fully functional SaaS with zero outside funding.
- Created a seamless Canva-to-social workflow no other tool had.
- Designed a UI that creators love using daily.
- Got our first users organically from Reddit and X.
What I learned
- Talking to users early saved me from building unnecessary features.
- Even the best tool needs distribution - product alone isn’t enough.
- Simplicity always wins over complexity when it comes to UX.
What's next for PostPlanify
- Releasing analytics dashboard (engagement tracking per platform)
- Supporting team collaboration and approvals
- Continuing to grow our user base through organic channels and partnerships
