Inspiration: 60% of millennials today make their shopping decisions based on sustainability, but very few apps make it easy and simple for these consumers to track and reduce their carbon impact.

What it does: Our app analyses the transactions of consumers to provide detailed insights on their current footprint and what they can do to improve.. It also provides points-based financial incentives for users to re-invest with their carbon gains.

How we built it: We designed the pages for the app on Figma, used Wix to create our website and created an animated video using Filmora.

Challenges we ran into: Three of our teammates fell ill and were unable to make it to the second day. Designing financial incentives for both retailers and consumers, we hope to test this in the coming few weeks.

Accomplishments that we're proud of: We're proud of our final product and video, we think it meets a much needed market gap. There isn't a product in the market that allows consumers to track, reduce and invest.

What's next for Nullify

Expansion into other revenue streams, forming partnerships with retailers, syncing with other apps and conducting user testing.

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