Next Level Recruiting implements state-of-the art technology in order to take recruiting high school athletes to the next level. While simple and easy to navigate, our technology uses machine learning and natural language processing algorithms in order to analyze large quantities of online data that are scraped through social media sites. Our algorithms then analyze whether the athlete is a good match for the qualities a university may be looking for. Next level recruiting automates time-consuming background checks and is further able to gauge an athlete’s interest in the university and find other universities interested in the athlete. Next Level Recruiting makes the recruiting process quick, easy, and reliable.