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Narriq --- From Ideas to Ads in Minutes

Narriq is an AI-driven ad creation platform that turns a business URL, short brief, or storyboard sketch into fully-produced TV, CTV, and digital video ads — complete with script, visuals, voiceover, and multi-format exports. Built with Emergent vibe-coding, Narriq makes professional-grade creative production accessible to anyone in minutes instead of weeks.

Inspiration

Creating great ads still feels slow, expensive, and gate-kept behind agencies, tools, and production pipelines. But most businesses already have the story — on their website, on social media, or even sketched on paper.

We asked one question: What if turning that story into a finished ad took minutes — not a team?

Narriq was inspired by:

• AI-native storytelling
• the speed of modern ad platforms
• the creativity of storyboard tools like FlowBoard
• and the polished media output expected in real-world campaigns

We wanted something easy enough for a solo founder — powerful enough for a marketing team.

What it does

Narriq supports 3 creation modes

1. Paste a business URL
2. Enter a short text brief
3. Upload or draw a storyboard sketch

From that, Narriq generates:

• Script
• Visual storyboard
• Voiceover narration
• Captions
• Final rendered ads in
  • 16:9
  • 9:16
  • 1:1

Core Features

• Real AI Pipeline: All ads are truly generated --- not mocked
• Storyboard Editor: Draw, upload, or edit frames
• Timeline Editing: Rearrange scenes and pacing
• Voice + Captions: Auto-generated narration
• Localization: Multi-language ads
• Campaign Tools: Plan and analyze ads
• Guest Mode: Try instantly with watermark
• Analytics: Track performance metrics

How we built it

Narriq was built using vibe-coding tools: Emergent, where we defined:

• User journeys
• Creative workflows
• Rendering pipelines
• Async processing
• Guest mode logic

The platform handled system orchestration so we could focus on experience and storytelling.

Challenges we ran into

Real demo. Real pipeline. No shortcuts.

Some challenges included:

• Balancing AI creativity vs human control
• Designing async rendering that feels smooth
• Keeping story flow across multiple aspect ratios
• Ensuring demo mode feels premium --- not restricted

Accomplishments that we're proud of

• A real AI ad studio
• Instant creative pipeline from URL → Video
• Intuitive storyboard & timeline UX
• Fully working guest mode
• Professional-quality output

What we learned

• AI is best as a creative partner --- not a replacement
• UX matters more than the underlying model
• Async systems need thoughtful design
• Lower friction dramatically increases engagement

What's next for Narriq

• Template marketplace
• Deeper CTV integrations
• Brand safety & compliance tooling
• Custom voice profiles
• Team review workflows
• Real-world ad optimization engine

Built With

• elevenlabs
• emergent
• llm
• openai