Moxtra CRM Enterprise Framework

The Moxtra CRM Enterprise Framework is an intelligence layer that changes what you type into Moxtra from words, into powerful commands. Those powerful commands allow you to convert conversations into sales through Moxtra.

Here's how it works.

(1) SOCIAL MEDIA CONVERSATIONS The framework scans social media 24/7 for brand mentions and keywords. When it finds a mention, it routes that conversation directly into Moxtra, opening a new binder so you can join and manage the conversation.

This way businesses, agencies and enterprise can manage different campaigns/clients and conversations, giving powerful management and conversation tools.

From within Moxtra, you can reply directly to the conversation, take notes, as well as other powerful CRM commands. By using Moxtra, you can keep the conversation going, increase engagement, and drive customers towards sales, and Social Media marketing.

(2) CUSTOMER CHAT CONVERSATIONS The framework also includes a chat application that allows customers and visitors to your website to begin conversations. Each conversation automatically creates a new binder. Once the conversation is started, from inside Moxtra you now have powerful commands to move potential customers into marketing funnels with Salesforce/Infusionsoft/CRM's.

This way your business/agency or enterprise can turn ordinary conversations or questions into sales. Now with Moxtra, no conversation is wasted. Each conversation is channeled into sales funnels with your favorite CRM. You have control over how customers are tagged in your CRM.

By allowing different tagging based on the conversation, you can include optimization functions to funnel different customer conversation experiences into their optimal campaign/funnel/email-series so -- no conversation is wasted, and gets driven into sales.

*In addition to customer routing, the entire conversation with potential customers is saved to your CRM. So during sales follow-up, sales people can see exactly where and why the customer appeared. This also allows optimization through CRM routing/campaigns.

(3) CUSTOMER SERVICE MANAGEMENT All customer service requests get routed into their own binders, so businesses/agencies and enterprise can handle customers service requests easily and efficiently. Plus, customer service requests can be passed up the chain to technical support or managers for intervention to make sure customers have the best experiences -- increasing customer satisfaction.

Powerful commands allow customer service operators to pull business intelligence and customer information directly from their CRM, right from inside Moxtra. The entire customer service experience can be handled right from inside Moxtra.

*Each customer service engagement is saved in its own binder, for manager review, optimization, and review. This allows optimization in the kinds of responses generate the best customer satisfaction.

(4) POWERFUL BUSINESS INTELLIGENCE AND OPTIMIZATION Finally with this App and Framework, Moxtra routes all conversations directly into a CRM. This allows for some powerful business intelligence questions to be answered. Which conversations lead to the most sales? Which customer service representatives lead to the highest customer satisfaction? What kinds of words and phrases do those representatives use to generate higher customer satisfaction? What types of emails should I send to generate the most sales? Which customer interactions should be routed through which email-series and marketing campaigns?

In the past, customers are treated as numbers. 100 customers come into the funnel, 2 come out the other end as sales. Now with this framework/app and Moxtra each customer is treated as unique. Based on the conversation, you can send the exact, right email series to convert that customer into a sale. By directly integrating Moxtra conversations into you can get specific answers. ie.

Leads from twitter, that use these words, get this email series. Leads from the website that use these other words get this email series. Custom service requests that get this experience results in more sales in the future.

Not just more meaningless numbers. With Moxtra CRM, you get customers, conversations and sales.

Stop guessing. Stop wasting customers. Turn conversations into sales with Moxtra CRM.

• Moxtra CRM enabled CRM with powerful commands, image a command line powertool built into Moxtra.

• Different commands communicate with customers, and others are internal only, for internal recording and notes, not shown to customers.

• The commands are easily extendable through the framework, giving Moxtra more power and integrations. Since this is a framework as well as an app, the command power can be continually expanded, and integrations expanded easily.

• Because this is a framework as well as an app, it also allows for easy enterprise level integration in conjunction with Moxtra enterprise branding options.

• Other entendable options include transfering binders to different levels of technical support, transfering to managers, inviting any currently online manager, as well as other functions.

Built With

• moxtra