PNC asked for a 360° view of a household's financial health. Money sits in checking, savings, a 529, an IRA, a mortgage, a car loan and two cards, and nobody can see how the whole thing is doing or what to do next.
We added the part finance apps skip: a household is several people, and big money decisions happen out loud. At the dinner table, in the car, on the phone with a parent. Apps assume one person on one screen, so the family's real conversation never touches the numbers.
We wanted one room where the whole family, and a team of AI agents, look at the same live numbers and plan together. And for the people in the family who will never open an app, a number they can just call.
The name is in memory of Brian, our helpful assistant. B.R.I.A.N. stands for "Be Rich In A Night", which is exactly the plan Brian will talk you out of.
