Keystone integrates directly with Salesforce and allows you and your team to effortlessly curate beautiful email newsletters, growing your audience and your team's reputation by collecting and sharing relevant and compelling content.
Brian Clark said, "[Great marketing] is a value exchange — your valuable information for your prospect’s valued time. Your subscribers need to know they can trust you … that you’re not a soulless self-promoting spam-bot. Good email content deepens your relationship with your audience through your distinctive voice and delivering quality, niche specific content your prospect needs and shares with others (inspiring referrals and word-of-mouth)."
There's a reason why both content curation and email newsletter marketing are massive trends in our industry right now.
People like Jason Hirschorn of MediaRedef and Dave Verwer of iOS Dev Weekly are able to reach huge audiences by curating great content and delivering it to their audience via email. A great example of "permission marketing", click-through and engagement rates are massive, and your audience looks forward to hearing from you.
Keystone enables your whole team to collect great content together, and makes publishing and delivering a beautiful email newsletter as simple as a few taps.
- Log in with your Salesforce credentials identity.
- Collect interesting content with your team.
- Add commentary to your content to communicate your point of view.
- Promote your team as talented and well-informed industry leaders.
- Effortlessly build a beautiful email newsletter with just a few taps.
- Newsletter subscribers are managed as Salesforce leads, and new subscribers are automatically entered as new leads.
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