KEEP by STUDIO B

Inspiration

AI image editing often changes things that creators never wanted to change. A small edit can unintentionally alter a character's face, identity, clothing, or style. We wanted a better way to communicate exactly what should stay the same.

What it does

KEEP helps creators build structured prompts for AI image editing. Instead of producing one long prompt, it generates modular prompt blocks such as KEEP, CHANGE, and QUALITY. Users can copy only the sections they need, making prompts easier to edit, reuse, and adapt.

How we built it

KEEP is a web application built with Codex. GPT-5.6 analyzes a reference image and converts it into structured character specifications. The app then generates modular prompt blocks based on the user's preservation and editing choices.

Challenges we ran into

One of our biggest discoveries was that longer prompts are not always better. Through repeated testing, we found that smaller, well-structured prompt blocks often produced more reliable results than a single large prompt. This led us to redesign the workflow around modular prompts instead of monolithic ones.

Accomplishments that we're proud of

We created a workflow that helps preserve creative intent while keeping prompts flexible and easy to use. We also designed the interface so creators can quickly build prompts without manually writing complex instructions.

What we learned

Building KEEP taught us that prompt structure matters as much as prompt content. Clear organization and modularity can improve both usability and consistency.

What's next for KEEP by STUDIO B

We plan to support more AI image models, expand the available prompt modules, and continue improving character preservation through better prompt generation.

Built With

• codex
• gpt-5.6
• next.js
• react
• tailwind
• typescript
• vercel