Most men don’t set out to be threatening or reinforce rape culture, so a discrete heads up from someone they know has the power to make big difference, especially when they get a clear outline of why their actions matter in a non-confrontational way.

Unfortunately, both men and women routinely let these behaviors go because they fear social or physical retaliation if they speak up.

We created a simple, responsive site where people can send anonymous, pre-written messages sorted by behavior category to friends or acquaintances that they notice creating a hostile environment for women or threatening their safety. Think Twice empowers observers to deploy information and raise awareness, while placing the burden of change on the offender.

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