In today's world, people think that running is something that's boring. Something that those exercise geeks do for fun. But that's wrong.
Running is one the quickest and easiest ways to get fit, a title which it isn't commonly known by. We decided to take advantage of this fact and expose the brilliance of running to the general public in a gamefied form. Our primary motivation was to provide that push which would get our users into this wonderfully addictive sport.
To do this, we took advantage of the fact that gamification is one of the most addictive things known to mankind. By integrating a post-apocalyptic audio story and mental challenges into our app, we provided a fun and exciting environment for the user to become more fit—both physically and mentally.
We feel like anyone can use our app, whether they are a fitness freak or a couch potato. Our project would provide an thrilling activity for anyone to do.
And finally, we hope that our product can light that spark of passion for our users that'll kindle into a lifetime of fitness.