GloDAO

The next generation marketing platform.

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Inspiration

Our team has extensive business expertise, both as entrepreneurs and as market participants. We comprehend the challenges and issues that organizations face on the market.

For starters, businesses lack tools that provide solutions that can be applied at all stages of development. When marketing tools are ineffective at all stages of a business, they are unable to build a loyal user base that will stay with them for a long time.

Furthermore, most businesses' marketing solutions do not allow them to track user behavior. They spend a lot of money on KOLs and social media platforms, but they don't help them identify consumer behavior, making it difficult for businesses to make further decisions.

In addition, international firms lack an environment in which to network, expand markets, boost potential clients, and implement marketing campaigns with possible partners and businesses.

Finally, the team settled on building GloDAO.

What it does

GloDAO established itself as a Comprehensive Marketing Platform and a Business Hub with the following solutions:

Firstly, we offer Marketing assistance throughout the lifecycle of any organization or project:

  • Stage 1: Attracting customers/users to the business => We develop the Social Engagement Mission tool.
  • Stage 2: Educating customers/users about the business as well as its products => We have Learn to Earn Mission.
  • Stage 3: Experiencing and feedbacking for the product => Instead of just letting users do the simple testing and feedback tasks, we reward them through the Retroactive Mission tool.
  • Stage 4: Launching => Users will download and use the product, and at the same time, GloDAO can measure the metrics showing user behavior after receiving the product with the Trial Mission.

Secondly, we supply companies with a massive data file segmented into groups by combining the data analysis component of Web2 with the on-chain information of Web3:

  • Group 1: The Know Your Customer (KYC) dataset is useful for controlling customer data, creating customer profiles, and formulating company strategies.
  • Group 2: All user activity is captured and evaluated on-chain, and the data set is composed of actual product purchasers.
  • Group 3: The data team is involved in rolling out the big data initiative. When thousands of missions are running at the same time on GloDAO, we will have a huge amount of data from companies and customers, which will again help companies analyze the data and come up with new ways to do things.

Thirdly, we establish a business hub, a location for business-to-business exchanges and collaboration. When businesses come to us, they will develop an ecosystem that enables them to access not only GloDAO, but also other businesses in GloDAO's ecosystem, in order to build Marketing campaigns that are powered by GloDAO's tools.

How we built it

Conceptually, we first spent a lot of time doing research, thinking of the possibilities, and then finally ended up with a polished idea for an implementation of GloDAO that should be workable.

Concerning product development, to make GloDAO's products, we have to go through many steps, from coming up with ideas to putting them into use, and we have to do research all the time to make changes and improve them to meet the needs of the market. Solidity, a language that our team is very familiar with, was used to build GloDAO, along with a lot of other tools like VueJs, NodeJs, AWS lightsail, Mongo DB, Twitter API, Telegram Bot API, and Discord API.

When it comes to building corporate clients, we use our network of crypto businesses in Asia, India, Turkey, and some Eastern European countries to bring in corporate partners with a wide range of businesses. As we've already said above, cultural diversity and different ways of doing business also contribute to a healthy and promising business hub.

When it comes to adding users to GloDAO's ecosystem, we grow in two ways: through the business community and through affiliate and promotion programs.

The meticulous creation of each component of GloDAO contributes to the organization's robust and sustainable growth.

Challenges we ran into

We intend to expand GloDAO, and this may be our greatest challenge. We don't want to just help one business. Instead, we want to help a group of businesses. This will be both our challenge and our opportunity.

Accomplishments that we're proud of

We have some notable numbers about our accomplishments:

We completed 226 missions, earned 453,504 Social Reactions; 18,994 Created Accounts; 13,193 Unique Participants; 10 Successful Businesses.

Additionally, we have the following exhibits to display our accomplishments:

Showcase 1:

Walken created Social Engagement Mission and Learn to Earn Mission on GloDAO quickly and easily and at the same time, 349 users successfully joined the mission in 24 hours. This shows that GloDAO is a friendly, easy-to-use platform for both businesses and their customers.

Showcase 2:

Demole used GloDAO's Trial Mission, letting users download the game, try it out and GloDAO immediately recorded a very positive result that Demole only needed to spend $500 for a Trial Mission in return for users with retention rate after 3 months was about 15% - an impressive number for a GameFi product.

Showcase 3:

After BSCLaunch proposed their new policies, they used GloDAO's Learn to Earn Mission to help the community understand their new policies. We realize that with just $500 for this mission, it has brought BSCLaunch more than 1000 members, 63 investors equivalent to a 5-10% increase in fundraising - an impressive number for a launchpad.

What we learned

Aside from time management, teamwork and innovative problem solving, which are valuable skills from competing in the hackathon, we have also had a chance to expand our knowledge to further improve GloDAO.

How our project utilizes Evmos & impacts on Evmos

We see the portfolio of projects available in the Evmos ecosystem as a valuable resource for GloDAO to scale up. Glodao will make valuable contributions to Evmos by:

  • Promoting projects on Evmos chains.
  • Bring over people from competing blockchains and the non-cryptocurrency world to the Evmos network.
  • Educating end-users about Evmos campaigns so they can comprehend Evmos.
  • Making it simpler for developers and builders to work on Evmos.
  • Through actions on GloDAO, Evmos and the projects in its ecosystem may contribute to the consumption of tokens in the hands of users, hence minimizing inflation for Evmos throughout its development.
  • Supporting projects in the Evmos ecosystem to reach a larger user base through the mission system on GloDAO.

What's next for GloDAO

GloDAO is conducting fundraising to scale up the project.

We will work with ecosystems to bring projects/businesses of those ecosystems to GloDAO, not individual projects. We have already done this with YGG SEA and it is expected that by the middle of next year about 30% of YGG SEA's portfolio will be using GloDAO's solution. GloDAO also wants to do the same on Evmos.

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