If your company's mobile application collects information about the geo-movements of your customers, then a lot of useful knowledge can be extracted from this information, and graph algorithms play a key role here.
Solution: Geograph - is a universal solution based on graph algorithms and allows you to solve the following tasks:
- Determination of the fact that customers visit objects of a certain type (the fact of visiting specific locations is a key metric for solving the problems of segmentation, scoring and lead generation);
- Forecasting the number of customers of a certain segment who will be in a given location on a specific day and hour (relevant for solving problems related to demand forecasting and optimizing the delivery of goods)
- Finding a location for placing the company's outlets, so that open outlets can serve the maximum number of potential customers
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