Why carriers do not look at it´s own business to drive disruptiveness in the Social Media Era, by reducing marketing traditional investments, adopting sampling and testing FMCG technics. Use social media to bring empty seats to be won for those participants willing to share and influence others to gain opportunities to win the prize -Empty Seats- Empowering people by offering a last minute opportunity where to get a free seat, 2x1, superdiscounts, or upgrades will drive revenue.
How it works
Social Gamification Business Intelligent Platform that takes all those empty seats select channels and creates promotions to reach leads and customers encouraging them to participate through viralizing and gamification to access a high value prizes - Empty Seats - Empowering people by offering a last minute opportunity where to get a free seat, 2x1, superdiscounts, or upgrades will drive revenue.
Challenges I ran into
Understand the business process of Revenue Management Sys and how this departments are more financial centric than customer centric, where empty seats it´s a huge problem to market when times run-out. Gapiffy is the solution to fill that gap when empty seats are running out of time.
Accomplishments that I'm proud of
Automatization of driving traffic processed to our website, gain followers and fans at Social Media, classified, curate, and segment content to maximize ROI by client acquisition, recovery and retention
What I learned
New users/customers accessing travel market are already threat the way of doing business by disruptiveness caused by the empowering people perspective of Collaborative Economy Growth. Gapiffy needs to address and foresight customer behavior with no time limits.
What's next for Gapiffy
Integrates as SaaS for Sabre Clients willing to lead the new approach to customers management while add features to boost its USP by multiple API integrations as
- Twillo for support and validate customer authentication (Upsell and Xsell)
- Tripcase to keep you updated and socially integrated within your winning trip
- GetyourGuide by creating social trips by connecting communities and services providers to make Gapiffy integration services.
- SeatGuru integration Gapiffy as users will be most trusted clients base on its "feeling good factor" as they are frees
- Integrates on your FFP to enhance customer experience.