Traditionally, food searches have been driven by restaurants. I.e. you would go on yelp and look up a specific restaurant or all restaurants that serve a certain type of food. With FoodMe, you open the app and give it a category of food, eg. Asian, and it gives you one menu of all the Asian dishes from all the Asian restaurants near you. Hence, you don't have to know the name of restaurants, nor do you have to limit yourself to one restaurant. You can easily compare prices for the same dish across restaurants, and actually find dishes that you want to eat. You can also find a unified menu of all restaurants in a location.