The inspiration for D-Creator came from the growing need for a decentralized influencer marketing platform that caters to the needs of basic to advanced users. Various data analytics techniques have been utilized to analyze the engagement rate, which is a metric that measures how actively an audience interacts with a particular piece of content, such as likes, comments, shares, and views. The data are typically used by the marketing platform for analyzing how successful a campaign is and how impactful the influencer has on his / her audience. However, many business users nowadays struggle to approach the influencer or content creator in an effective way in terms of contract creation, signing, and payment issues due to a lack of related knowledge.
What it does
D-Creator stands for Decentralized Creator/Influencer Marketing Platform. Its primary objective is to offer RESTful APIs built on blockchain technology, creating a decentralized marketing platform that offers a one-stop solution for every stage of a campaign, from contract creation to signing, enforcement, and payment release. The platform's decentralization and use of blockchain technology ensure enhanced security, transparency, and efficiency, making it an ideal solution for advertisers seeking a more streamlined, cost-effective, and trustworthy influencer marketing platform.
How we built it
D-Creator is designed as RESTful APIs that can be easily integrated into any user interface. This makes it versatile, as it can be used on any influencer marketing platform or social media app such as Tiktok or Instagram for exploiting data analytics. It's built using the Ethereum L2 Scaling Solution - Polygon zk-evm, which provides improved security and lower transaction costs. A React frontend user interface is provided to demonstrate the use of the APIs and the Metamask wallet.
Challenges we ran into
No sleep :(
Accomplishments that we're proud of
Complete almost everything :)))))
What we learned
Deeper use of React and Blockchain to automate smart contract creation
What's next for D-Creator
Integration with chat, audience engagement rate Integration with existing popular social media apps Allow user to top up wallet