Customer Loyalty Application

Inspiration

We are creating a more personalised and rewarding experience for loyal customers of Sainsbury's Supermarket and Bank by offering exclusive perks and benefits based on customers' spending habits and financial activities.

What it does

Unlocking the full potential of your loyalty - with our Sainsbury's Supermarket and Bank rewards app! Enjoy personalized perks and benefits based on your spending habits and financial activities, and move up the tiers to access even greater rewards as a valued community member."

Accomplishments that we're proud of

We designed and coded two applications, a customer loyalty application and a basic simulation of Sainsbury's bank connected to the rewards/loyalty app, using Hasura backend Database. We implemented a variety of loyalty rewarding criteria to benefit both customers and the bank.

What we learned

Full Stack Development. We extensively worked with ReactJS (beginners), GraphiQL as well as REST APIs.

What's next for Customer Loyalty Application

Launch and Promotion: Launch the app in the market and promote it through various channels such as social media, email marketing, in-store promotions, etc. to generate awareness and drive downloads.
Customer Onboarding: Create a smooth onboarding process for customers to register and start using the app. Provide clear instructions and incentives to encourage customers to sign up and start using the app.
Creating a fair loyalty-based reward system post data analysis: To create a fair loyalty-based reward application for scale, we would analyse product prices, customer spending insights and user behaviour to provide rewards and benefits for every individual customer.