Inspiration

Work environments are usually places that consist of people of different cultural backgrounds, interests, and approaches.

Whereas such diversity of team culture is often seen as a source of inspiration for creativity and innovation, it can complicate cooperation and effective communication at the same time.

What if cultural intelligence could be used to uncover the hidden connections between team members, which then could be turned into communication and collaboration opportunities?

Inspired by this idea, we are developing CULTURESYNC, which provides diverse teams with the understanding of their common cultural interests and offers them as collaboration basepoints.

What it does

By leveraging the power of Qloo's cultural intelligence API, CULTURESYNC explores cultural relationships and connections between the interests of the categories including music, movies, food, entertainment and brand names among others.

The platform is aiming at:

  • Finding surprising cultural connections between the team members
  • Visualization of common interests and possible cultural bridges
  • Providing conversation starters to help team members get acquainted with each other
  • Turning cultural connections into brain-storming activities
  • Encouraging teams to explore different perspectives and generate novel ideas as a result

Instead of making assumptions about someone because of his or

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