Creative Director AI

Creative Director AI coordinates Writer, DP & Editor to ship music videos—then Grafana Agent Observability + MCP show cost, latency, and why a render failed.

Comment

Inspiration

Music-video production still feels like a relay race of briefs, treatments, shot lists, and renders—with almost no shared visibility into cost or failure. We wanted a director that thinks in departments (Writer, DP, Editor) and a control room that shows what those agents actually spend and break—powered by Grafana Cloud MCP + Agent Observability.

What it does

Creative Director AI takes a track brief and runs a music-video swarm:

  1. Resolves genre (hybrid Apple/Spotify-style catalog → ~25 deep packs or family templates)
  2. Delegates treatment to Writer, beat-synced storyboard + Veo prompts to DP
  3. After human approval, renders cuts (Veo), assembles (Pixels), and records provenance (C2PA)
  4. Uses Grafana MCP tools to investigate pipeline health, and Agent Observability + a live cost/spend dashboard to see generations, latency, and spend

How we built it

  • Google ADK (TypeScript) coordinator with A2A Agent Cards for Writer / DP / Editor
  • Genre system: static catalog + family templates + deep markdown visual bibles
  • Production tools: Vertex Veo, GCS, Pixels headless assembly, C2PA provenance
  • Grafana Cloud MCP (MCPToolset) for Loki/Tempo/Prometheus investigation
  • @grafana/agento11y + OTel OTLP into Grafana Cloud for generation traces
  • Local Dev UI via adk web, deploy path via Agent Runtime / agents-cli

Challenges we ran into

  • ADK Dev UI session not found after restart when App.name didn’t match the route app (agent)
  • Grafana Cloud MCP: no interactive OAuth in ADK Streamable HTTP → needed service-account tokens
  • Optional peer @modelcontextprotocol/sdk missing / unresolvable from ADK temp bundles → direct dep + NODE_PATH launcher
  • Genre alias over-matching (cinematic hip-hop → classical) → token/word-boundary matching
  • Keeping observability on without poisoning unit tests (dotenv override / skip flags)

Accomplishments that we're proud of

  • End-to-end A2A music-video swarm with HITL before expensive renders
  • Hybrid genre coverage beyond a 3-pack toy set (~25 deep packs + templates)
  • Real Grafana MCP + Agent Observability wiring—not just a dashboard screenshot
  • Live agent cost & spend overview on Grafana: https://thecreative.grafana.net/goto/s9bnpl
  • Soft-fail MCP so a bad observability hop doesn’t kill the creative turn

What we learned

Agent systems need the same ops discipline as production apps: auth modes, peer deps, session identity, and eval of “did the pack actually get passed?” Observability isn’t optional for multi-agent pipelines—it’s how you debug Veo/assembly failures and justify spend.

What's next for Creative Director AI

  • Live catalog sync from Spotify/Apple APIs
  • Stronger pack-handoff guarantees (not prompt-only)
  • More deep genre packs + eval harness for genre routing
  • Remote A2A specialists in Cloud Run
  • Deeper Grafana alerting on render failure rates and cost budgets

Built With

Share this project:

Updates

posted an update —

Every great music video starts long before the first frame — with a plan. Now yours can too.

Creative Director is live inside Creative Pixels. Bring your track or a script, and it plans your video shot by shot into a storyboard you can review. You see every shot and what it will cost before anything renders, and nothing moves until you confirm. Render one shot or all of them, and the finished clips land on your timeline over your audio, ready for your edit.

No guesswork, no wasted spend, and the final cut stays yours.

Start your storyboard → https://create.creativeplatform.xyz

And when it's done, give it a home on Creative TV: https://tv.creativeplatform.xyz

Log in or sign up for Devpost to join the conversation.

Submission history