Crafto

Inspiration

The decrease in Handicrafts products local sales. (Over 80% of handicrafts sales in Egypt are completed by outbound tourists, while locals make up 16%. Merely 2% of sales are business-to-business) Technology and E-commerce are not that active in the handicrafts sector in Egypt Unconnected craftsmen and low-quality marketing Online shoppers have difficulties in buying handicrafts High probation have access to the internet but don’t know or have the culture of online shopping

What it does

It helps to give access to handicrafts that aren’t well represented and the market for them and helps the craftsmen to reach for more clients and moreover sell more products. It also helps with digital awareness as we will reach for people in remote areas and introduce them to online shopping and opens a new market for them.