Cosmic Buddy

A buddy friend met in the hospital that walk me through a journey

The application is part of a broader feedback service.

1- Engagement (pre-service): The patient become friend with Bob (the character) during the stay in the hospital. Bob is there to make Dan's stay nicer. In our scenario, Bob is introduced to Dan by the Play specialist whom visits Dan everyday. Bob can be a puppet, a sticker or a iPad app. An iPad app could be helpful to gather information during the stay.

2- Interaction: Bob "visits' Dan two weeks after the end of the hospital care. The idea is that Bob brings Dan into his world. The world has several spots that we linked to hospital spots. In each of them, Bob asks questions about Dan's experience. During the interaction Bob tells a story to Bob so the interaction (in user's perspective) is not only about feedback retrieval.

3- Follow-up: Dan meets Bob in the Feedback Forum that is organised after several months. In here the touch point can be an animated puppet or a interactive screen.

Key elements:

emotional connection: Bob gets Dan's trust and friendship. They came together along Dan's path.
rewards: Dan and Bob gains items and payoff at each step of the interaction (after giving feedback)
parents engagement through the kid: the kid prompts his relatives to give feedback through different channels (mail, a website). When parents give feedback, Dan gains a reward in the app
voice recognition: the app always use simple binary questions to easily use voice recognition
login: the login should ask at the first time an ID relative to the hospital case history to let the app and its question be as more specific as possible
interaction models: we created different intaraction patterns to satisfy different types of question (yes/no, like/dislike, rate, open)