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  workflow

📖 About the Project

🚀 Inspiration

While marketing Buddi, I noticed that traditional paid advertising was losing its edge.
Two big shifts made me rethink strategy:

1. Ad blockers — making campaigns invisible to many users
   
2. Behavior shift — audiences now turn to LLMs instead of search engines

The takeaway? Direct ads aren’t enough anymore — the real growth engine is organic, high-engagement content.

📊 What I Learned

After months of hands-on experiments, the numbers spoke for themselves:

Result:
[ \text{Organic GTMs} \gg \text{Paid Ads} ]
Organic channels delivered higher conversion rates, stronger trust, and better ROI.

🛠 How I Built It

My hackathon approach was "dirty execution" — move fast, automate everything possible:

• ⚡ n8n Orchestration → Built a virtual CMO and agent team in days, not weeks
  
• 🔥 Account Warm-up → Automated activities to trigger platform algorithms
  
• 🎥 Product Photo → Video Pipeline → Generated marketing videos directly from reference images
  
• 🧪 A/B Testing Hooks → Continuously refined content performance
  

⚡ Challenges Faced

• ⏳ Time Pressure → Multiple workflows in parallel, minimal debug cycles
  
• 🛠 Platform API Quirks → Handling automation limits on Twitter & LinkedIn
  
• 💬 Authenticity Balance → Keeping the human, founder-led voice in automated content

Built With

• chatgpt
• gemini
• google-drive
• googlesuiteapi
• n8n
• newsapi
• runwayml
• tavily
• twitter