CLARIF-EYE is an artificially intelligent billboard that allows companies to access data on who is viewing their physical advertisements in populous areas such as malls. We utilize Microsoft’s Cognitive Services APIs to recognize when a person is viewing a company’s advertisement and collect viewer data such as gender, age, perceived emotion, and more. Using our website’s administrator tools, companies can then specify what type of ad will appear on the screen when a specific viewer has their eyes on the advertisement. This allows the company to increase interest in their product by tailoring the ad to the user.

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