Chimera Prime Theme

Scandinavian roots

The inspiration came naturally from our travels into the Scandinavian wilderness. Our main purpose was to “give a breath” with whitespace. We looked for patterns that elevated big companies' digital identity in the minimalist style. With dark mode, we want to provide an opportunity to reduce the amount of light that might be harmful for the user’s eyes at night.

We have gone through a full design process starting from mapping the competition's finest sites. The next step was to generate mockups for validation before we could move on to the development.  We had to be sure about the simplicity and usefulness of the theme.

Dark mode

The dark mode had to be approached in a different way than other HubSpot modules. We had to split the background into two separate inputs that would cooperate between themselves. This feature focused on accessibility and usability is something we are most definitely proud of.

Approach

We’ve learned from this project that obstacles can be overcome by teamwork and that user-centered design comes from observation. First, bait the attention, then catch and guide deeper into the content you want the user to consume.

We have upcoming updates to the theme coming soon. Thanks to the partnership with Hubspot great things can happen.  

Best wishes, Chimera Prime Team