Carb0 - Empower your carbon journey

Carb0
Problem Statement
How does this work?
Carb0 Website_Dashboard
Carb0 Website_Reward
Carb0 Website_Scan barcode to search
Carb0 Website_Search Result
Carb0 Website_Search Result by Category
Carb0 Website_Purchase History
Carb0 Website_Carbon Footprint Summary

Inspiration

At Carb0, we're committed to empowering individuals to take control of their carbon footprint and contribute to a more sustainable future. Our inspiration comes from the fact that 72% of CO2 emissions could be reduced by changes in consumer behavior, yet many companies lack the motivation to conduct ESG reports if not required by investors or the government. We believe that establishing consumer-driven ESG can drive companies to be accountable and take action to provide more sustainable products and services.

What it does

We created a personal carbon tracker that incentivizes customers to adopt low-carbon lifestyles and democratizes carbon footprint data, making it easier for everyone to contribute to a sustainable future. Our platform provides information to influence consumers' purchase decisions and provides alternatives to help them make sustainable decisions. This way, we can encourage companies, investors, and the government to take responsibility and be more sustainable.

How we built it

We began by identifying the problem and then went through an intense ideation process to converge on our consumer-driven ESG idea. We defined the user journey and pain points to create a convenient, incentivizing, and user-centric platform. Our reward system easily links to digital payment details and helps track CO2 emissions with data visualization and cashback based on monthly summaries. We also make product carbon footprint data easily accessible and searchable.

Challenges we ran into

Our biggest challenge was integrating front-end and back-end and defining scope. We faced technical assumptions since the accurate database was not available due to time constraints.

Accomplishments that we're proud of

Despite these challenges, we are proud of our self-sustaining system to establish consumer-driven ESG, successful integration of front-end and back-end with a user-friendly interface, and the intense ideation process we went through.

What we learned

During this project, we learned how to rapidly prototype a digital app in limited time and resources, gained a deeper understanding of ESG, its current challenges, and potential solutions.

What's next for Carb0 - Empower your carbon journey

Our next steps are to conduct user testing and iterations for a higher-fidelity prototype, enrich carbon footprint database coverage and accuracy. We also plan to potentially add Carb0 as an add-on for digital wallets to reach a broader audience and engage more people in a more sustainable lifestyle.

Our vision is that consumer-driven ESG will incentivize governments, investors, and companies to take more initiatives in creating a more sustainable world. Join us on our journey to a sustainable future with Carb0!