Your first drive, you first child, your first job. Many of these memorable moments may make you reconsider your current ride. Car companies today do not deliver a intuitive and easy way of choosing and configuring the car suits you. We want to change that with car tailor.

What car tailor does

Car tailor uses advanced analytics to aggregate behavior as well as personality data from various sources. These aggregated user profiles allow us to recommend suitable products, that match the lifestyle and personality of customers. Shopping for products using tailor not only helps individuals find their perfect match, but also provides comprehensive personality profiles with broad applicability to e-commerce and entertainment.

How we built it

By analyzing over 35 GB of driving records and real-time analysis of social-media postings using IBM Watson APIs and custom learned models.

Challenges we ran into

The car configurator data is still being developed and follows a rather step-by-step process.

Accomplishments that we're proud of

An actual running system with working AI component and real-time analysis.

What we learned

Prioritize. Prioritize. Prioritize.

What's next for CAR TaiLOR

Adapt the system to different product sectors. ask VW ;-)

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