I believe Bitcoin is really great alternative to the current financial system so I wanted to do something to improve the ecosystem. Smart contracts are something that people have been working on for quite sometime but so far nothing intuitive and easy to use was built so I built this project.
The target user can be just about anybody because a lot of the currently written contracts could be "codefied". But initially, it would be mostly useful to bitcoin enthusiats.
The key feature of the app is basically the app itself, I think it's pretty cool that code can control the flow of money.