Inspiration

An avalanche of generic and banal notifications flooding my screen zero from a host of e-commerce, Fintech and D2C brand apps. “50% off summer sale” when it wasn’t even summer in my hemisphere, “New arrivals” for products I’d never shown any interest in, and “You’ve got a message!” that led me straight back to the same old homepage.

This experience sparked the question: “What if every message we receive felt like it was written just for us—at the right moment, about the right thing, with exactly the right tone?”

Personal Empathy at Scale and Empowerment through Relevance became my guiding lights on this project.

What it does

Unified Customer Intelligence:

Integrates data from all sources to create a comprehensive, real-time view of each customer’s journey, preferences, and behaviors.

Predictive Next Best Action Engine:

Leverages AI to analyze patterns and predict which specific action will most effectively move each customer forward in their journey.

Dynamic Content Orchestration:

Automatically generates and delivers personalized content across all channels based on individual customer profiles and predicted next best actions.

Cross-Channel Journey Optimization:

Ensures consistent, personalized experiences regardless of how customers engage with your brand.

How we built it

Bolt.new: For designing a superlative, ultra-responsive experience for marketers. This is the canvas to bring business objectives and consumer experience to life. It streams live notifications, drives reasoning transparency and generates insights via intuitive dashboarding. Under the hood, the data lives in Supabase—storing everything from granular clickstream events to detailed customer profiles—while Make.com handles the AI‑driven automation flows.

Challenges we ran into

Ensuring Bolt.new’s live previews always reflected the freshest data from Supabase - Websocket window required a fair amount of debugging

Accomplishments that we're proud of

Pulling this off in a week, working through nights

What we learned

Deeper appreciation for marrying low‑code speed with the rigor of traditional design and automation—and a clear roadmap for scaling truly personalized customer experiences.

What's next for Agentic Marketing Intelligence Platform

Connecting to WhatsApp, SMS and Email providers for notification delivery Building intelligence for best time to send the notification per customer Role Based Access Control and Company Logins

Built With

  • bolt
  • make.com
  • openai
  • supabase
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