The video is part of an advertising campaign aimed at promoting the brand, creating its unique image and describing the key characteristics that shape the perception of the brand by the target audience.
The concept of the video is based on highlighting four key brand characteristics, each of which is represented by a separate character. These characters embody certain aspects of the brand through their style and behavior.
To create the video, individual character images and matching backgrounds were developed. After that, the elements were integrated into a single composition to form the final video product.
The main difficulty was the inability to simultaneously use two images in the process of creating a video. In this regard, the following technique was applied: first, the character was placed on a selected background in a given pose, then a video was created based on
Built With
- english
- gimini
- midjourney
- russian
- weavy
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